TiFi TV – AI Video Generation SaaS Web Application
An AI-powered web application designed to simplify video creation through template-driven workflows and automated generation tools.
Project Overview
TiFi TV is a SaaS-based AI video generation platform that enables users to create videos from text prompts, images, audio, URLs, and existing videos. The goal of the project was to transform complex AI capabilities into an intuitive, scalable web experience that supports creators, marketers, educators, and startups.
The platform combines guided templates, customization tools, and credit-based subscriptions to deliver a structured and accessible video creation workflow.
The Problems
Video production is often time-consuming, technically complex, and dependent on multiple editing tools, making it inaccessible to many users.
The Solutions
Designed a guided AI-driven web platform that simplifies video creation through structured templates, automated generation workflows, and centralized project management.
Research Analysis
Research focused on understanding how creators and small teams currently produce videos and the friction points within traditional editing tools.
Key insights revealed:
Users need faster idea-to-output workflows
AI tools often lack clarity and guidance
Managing generated content can be disorganized
Managing generated content can be disorganized
These findings shaped the product structure, user flows, and template-driven design approach.
Design Goal
To design a scalable AI video generation platform that enables users to move from concept to finished video quickly while maintaining clarity, control, and usability.
User Personas
Daniel – Content Creator
A social media creator who needs to produce engaging video content consistently without spending hours editing.
Goal: Create high-quality videos quickly.
Pain Point: Traditional tools slow down production.
Amaka – Small Business Owner
An entrepreneur creating promotional content for her growing brand.
Goal: Produce professional videos without hiring editors.
Pain Point: Video creation feels technically overwhelming.
Key Design Screens
Home Dashboard
Templates & Collections
Template Preview
Video Customization
AI Generation State
My Projects
Credits & Billing
Profile & Settings
Outcome
The final product delivers a structured AI video creation experience that simplifies complex workflows into an accessible SaaS platform. Users can generate, manage, and edit videos efficiently while maintaining clarity around subscriptions and credit usage.
The project demonstrates scalable product thinking, AI interaction design, and system-level UX strategy.